Saturday 30 March 2013

Insights On How Airpush Might Enable Companies

By Ivelisse Croxton


I didn't have a whole lot of advertising money when I first started my online business. That was a huge problem. If nobody knows your website or service exists, it's hard to get new buyers. But I didn't exactly have the money to buy a Super Bowl advert. Luckily I stumbled upon AirPush and their unique brand of services.

The main problem was just reaching a sufficiently large audience. In most mediums, you've got to spend a fortune to try and reach the people you want to hook into your product. My small business doesn't have a small fortune to spend.

What you have to understand about the online world now, is that most people are surfing the web on their mobile devices. Meaning you've got to be optimized for 60,000 airpush apps. If you're not optimized for mobile, then you're never going to bring in the amount of customers you want.

That's why making the most of the ad budget you do have, is of the utmost importance. Only Airpush will allow you to do this. Because of their more targeted algorithms for advertising, you can be sure your money is always well spent.

The key to advertising is finding the type of people that will be most likely to buy your product. That means finding a system where you can chart a user's interests. Through their applications, this advertising network does that for you.

The amount of data that Airpush has access to is really what allows them to shine. Because they can do their homework and learn about your customers, they are able to make sure your advertisements will be a lot more successful.

The conversions that we got through these sales were much better than anything we were able to do on our own. That's the reason we know that this was so effective. Suddenly sales were absolutely through the roof.

Again they provided just what we needed with three different ad formats. All of which brought in different types of customers. Plus it kept our conversion rates for clicks and sales very high. Money well spent doesn't begin to describe our experience here.




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